880 Hours
Hands-on Marketing & Analytics Training
Flexible
Delivery Across Ontario (Online/Hybrid)
Careers
Marketing, Paid Media, Analytics
Platforms
Google, Meta, Amazon, TikTok
25+ Years
Career-focused Training Experience
Why This Program Works
- Learn Google, Meta, Amazon, and TikTok advertising platforms
- Build real marketing campaigns (not just theory)
- Combine marketing + analytics skills (high-demand combination)
- Graduate with portfolio projects and internship experience
A Funding Change Is Coming
Government financial assistance rules for career college students are changing for programs starting on or after August 1, 2026.
What this means:
NOW → Aug 1, 2026 | AFTER Aug 1, 2026
Starting earlier may help you preserve your financial advantage
Why Choose Digital Marketing & Analytics?
High-demand marketing and data-driven field
Combines creativity with analytics
This program is built on Metro College’s 25+ years of experience delivering practical, job-ready training.
Salary Range & Job Demand
Build a Career with Strong Income Potential
Digital Marketing Salaries in Ontario
-
Entry-Level (0–2 years):
$50,000 – $68,000 per year
-
Mid-Level (3–6 years):
$70,000 – $95,000 per year
-
Senior Level (7+ years):
Example Roles:
Marketing Analyst: ~$60k–$65k | Digital Analyst: ~$52k–$80k+ | Toronto Market: ~$60k–$90k+
Entry-level roles typically start around $50,000–$65,000, with strong growth as experience increases.
Strong Demand for Skills
- Growing digital advertising market in Canada
- Businesses across all industries rely on digital marketing
- Increasing demand for analytics and data-driven roles
- High demand for performance marketing specialists
Employers increasingly prioritize candidates who can both execute marketing campaigns and analyze performance data.
Skills in analytics, SQL, and platform-based advertising significantly improve employability and salary potential.
Program Structure
Total: 880 hours including internship
- Digital Media Marketing & Analytics
- Fundamentals of Marketing
- SQL Programming
- Google Ads DSP
- Google Analytics 4
- Google DV360
- Google Tag Manager
- Looker Studio
- Project 1 (Google Platform)
- Facebook DSP
- Amazon DSP
- TikTok DSP
- Professional Development
- Project 2 (Multi-platforms)
- Internship
Skills You Will Build
- Campaign planning and execution
- Ad creation and copywriting
- Performance analysis and optimization
- Tracking setup (GTM, pixels, tags)
Who Can Apply & Who This Is For
Who Can Apply
- OSSD or equivalent
- Mature student pathway
- English proficiency
Who This Program Is For
- Career changers
- Beginners in marketing
- Professionals upgrading to analytics
- Business owners and freelancers
Flexible Learning Options Across Ontario
Online
Study from anywhere in Ontario with full instructor support
In-Class
Structured classroom learning at our campus
Hybrid
Combine online delivery and in-person delivery
Career Opportunities After Graduation
Digital Marketing Specialist
Campaign Manager
Paid Media Buyer
Marketing Data Analyst
Performance Marketing Specialist
Social Media Marketing Specialist
These roles offer strong earning potential and career growth, especially for professionals with both marketing and analytics skills.
Selected Employers That Have Hired Our Students
Why Study at Metro College?
Metro College of Technology has over 25 years of experience delivering career-focused education. This program is built using a proven approach that emphasizes practical skills, real tools, and job readiness.
- Career-focused training
- Hands-on learning
- Experienced instructors
- Industry-relevant curriculum
- Strong student support
- Good start and great salary potential
Start Your Career in Digital Marketing & Analytics
Speak with an advisor to learn about admissions, delivery options, and start dates. Train for in-demand careers with competitive salaries across Ontario.
Available to students in GTA and across Ontario
Join a college with over 25 years of experience in career education
Frequently Asked Questions
What jobs can I get after this program?
- Digital Marketing Specialist
- Marketing Analyst / Digital Marketing Analyst
- Campaign Manager
- Paid Media Specialist / Media Buyer
- PPC Specialist (Google Ads, Meta Ads)
- Social Media Marketing Specialist
- Performance Marketing Specialist
- Marketing Coordinator
Do I need prior experience?
Is this program hands-on?
Is financial aid available?
Financial assistance is subject to eligibility and government policy. Changes may apply to programs starting on or after August 1, 2026
Graduate Success Stories
What graduates are saying about Metro College of Technology?
Our instructors are not only qualified professionals but also industry-specific experts. Every one of our programs is designed with input from industry leaders to prepare you with the industry know-how and how to do it.